- Search Engine Optimization (SEO): Optimizing websites to rank higher in search engine results pages, improving visibility and organic traffic.
- Content Marketing: Creating and distributing valuable and relevant content to attract and engage a target audience, ultimately driving profitable customer action.
- Social Media Marketing: Utilizing social media platforms to promote products or services, build brand awareness, and engage with the target audience.
- Email Marketing: Sending targeted messages and promotions via email to a specific audience, often used for customer retention and lead nurturing.
- Pay-Per-Click (PPC) Advertising: Placing online ads where advertisers pay a fee each time their ad is clicked. Common platforms include Google Ads and social media advertising.
- Influencer Marketing: Collaborating with influential individuals on social media to promote products or services and reach their followers.
- Affiliate Marketing: Partnering with affiliates who earn a commission for driving traffic or sales to the advertiser’s website through their marketing efforts.
- Video Marketing: Creating and using videos to promote products or services, often through platforms like YouTube or social media.
- Analytics and Data Analysis: Utilizing tools to track and analyze data to measure the effectiveness of marketing campaigns, understand user behavior, and make data-driven decisions.
