Heartline CPR Training
E-commerce-enabled website for an Oregon-based CPR training center, combining class scheduling with online course sales.
Visit WebsiteProject Overview
Heartline CPR Training Center required a dual-purpose website that serves as both an informational hub for CPR/First Aid training and an e-commerce platform for booking classes online. We designed a vibrant, action-oriented website with clear course descriptions, real-time availability, secure online registration and payment processing, and certification tracking. The site includes instructor profiles, corporate training packages, and a blog with life-saving tips to drive organic traffic.
The Challenge
Heartline was managing class registrations manually via phone and email, leading to missed bookings and administrative overhead.
Our Solution
We implemented a full e-commerce solution with automated class scheduling, online payment processing, email confirmations, and a content strategy to position Heartline as the go-to CPR training provider in Oregon.
Results
Online registrations replaced 90% of manual bookings, revenue grew 150% year-over-year, and organic traffic increased by 300% through targeted content marketing.
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